About
We're +1, And Proud Of It.
It was a humid Sunday afternoon at our home course. The 14th hole. My fifth bogey of the day. Mike was at +12, Dave at +14, and I'd already lost three balls to the same patch of woods I've been donating to for the past decade.
We dragged ourselves back to the 19th hole, ordered a cold round, and laughed at our scorecards until the bartender asked if we were okay.
Then Mike said something I haven't been able to forget:
"I've been playing this game for 15 years. I've never broken 90. But I've never missed a Saturday — and I've never not had a good time. That's golf. That's the whole point."
That night I went home and pulled up the websites of every "big" golf brand I could think of. Polo. Titleist. FootJoy. Every photo: a chiseled pro on a manicured fairway, gripping a club like he was born holding it. Every model: someone who has, statistically speaking, never shanked a 7-iron into a parking lot.
Not one of them was talking to us. The +1 crowd. The guys who love this game more than the game loves us back. The ones who play because Saturday morning isn't Saturday morning without a slice into the trees and a beer at the turn.
But here's the thing — we are golf. The 80% the brochures forget. The dads, the weekend warriors, the guys who keep the sport alive between PGA broadcasts.
So we built Bogey Club — the brand traditional golf forgot to make.
We don't sell perfection. We sell the truth: that bogey is honest, par is for show-offs, and the best round is the one you finish laughing.
We design vintage tees for the foursomes who measure success in stories told, not strokes saved. We print them in the U.S. on heavyweight cotton because we want them to outlast every 3-putt you've got left. And we built a club — a real one, with member numbers, monthly drops, and a community that knows the 19th hole is the most important hole on every course.
If you've ever yelled "FORE!" louder than your drive went… if you've ever taken a "winter rule" in July… if you've ever counted a triple bogey as a "5"… you're already one of us.
Welcome to the club.
— The +1 Crowd at Bogey Club Est. 2025
THE MANIFESTO
We are the +1 crowd. We play because we love it — not because we're good at it. We lose balls in the woods. We three-putt from six feet. We yell FORE more than anyone should.
We believe the 19th hole is sacred. We believe a cold beer cures a triple bogey. We believe golf is about the people, not the scorecard.
Par is for show-offs. Bogey is honest.
Welcome to the club.
WHAT WE STAND FOR
Four words shape every decision we make — from the cotton we choose to the jokes we print:
- HONESTY — No fake elite fantasies. Just real handicaps, real misses, real fun.
- HUMOR — Golf should make you laugh more than it makes you swear. (Some days.)
- HERITAGE — We honor the game's history with vintage palettes, classic crests, and a deep respect for tradition — minus the snobbery.
- HANGOUT — A real club, not a marketing word. Member numbers. Monthly drops. Stories shared at the 19th.